My audience are 18-25 year old males who are either students or are lower class people, under the national demographic statistics are category E.Therefore they will have a lower class lifestyle, they will have cheap lifestyle, not earning much money. However from my research I have analysed that they are willing to pay £2-£2.99 for a magazine which is an above average price for a magazine. As my audience are willing to pay such a price for my magazine, it supports my other research which suggests that the main interests of my audience is the music industry.Therefore I came to a conclusion that they spend a reasonable majority of money and time on music. Another of their main interests is music concerts and festivals, which is why I put news and advertisement of events such as Download festival, Marley brother's concert and Reading festival, to get them interested into my magazine. My survey result shwoed that my audience listended to rock and reggae, therefore I put advertisement of Download festival as it is one of the biggest rock festival's and I put adevertisement of the Marley brother's who are all well known reggae musicians. I did this to create a balance between my audience. Also from my survey results I have analysed that my audience preferred a male on the front cover rather than a woman.
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